When it comes to fishing rods we are trying to give the angler the best possible fishing experience. That means rods that perform at a high level in all aspects but it also includes style. When you fish a Dark Matter rod we want you to have the most fun possible! Fishing is supposed to be fun and fishing a Dark Matter saltwater or freshwater fishing rod will not only help you catch more fish but also give you a good feeling while doing so.
We spend a lot of time designing every Dark Matter fishing rod. Each one goes through several prototypes so that everything is right. The action has to be perfect and the looks as well. We try to create rods that you are going to love. It's not supposed to be just another fishing rod. It's a Dark Matter rod. That might sound corny but we really want to make the best possible fishing rods at a reasonable price.
When you are shopping fishing rods you've probably noticed that most manufacturers make a lot of models in a series. I have seen up to thirty different rods in the same series! To us that is crazy. We don't want to be everything to everyone. We want to build fishing rods with a specific fishing style in mind that covers a wide group of anglers. Our Psychedelic rods are a great example of this. Two conventional rods in eight colors. There is no ML, M, MH, H, XH, etc. Just an X and Z. Two models that cover a wide variety of fishing..and you can get them in eight colors.
If you're a retailer looking for an exciting brand of fishing rods, you've come to the right place. Dark Matter rods will spice up the fishing rod section of any tackle shop. When basically every rod you sell is black, it's difficult for the customer. With our wide range of colors and stylistic designs, customers will spend more time looking at and buying rods in your store. It's a no-brainer.